Thaddeus Holownia has worked with Tantramar Interactive Inc. since 2001, and has just unveiled his site’s second major redesign.
The 2001 design (and the minor 2007 update that mainly widened the layout for larger screens) was all about showcasing Holownia’s photographs. This time there were two driving factors — implementing a broader content-management solution (beyond the database-driven media management previously in place) and adapting the site to smaller screens.
Holownia’s photographs remain front-and-centre, but with new page layouts and typography that adapt to the size and orientation of the device the site’s accessed with.
Typography has always played a prominent role in Holownia’s projects, and his website is no different. 13 years ago the idea of professional typography for the web meant a trip to Photoshop to make words into images (an accessibility and search engine headache); today it means loading fonts live, making everything that much more flexible, adaptable, and search engine-friendly.